Business advice & writing since 2015

Notes from thirty-five years
in business.

Short, honest essays on running a business, surviving early years, raising prices, hiring people, and protecting your peace of mind. Written by Vathani Ariyam, updated weekly.

Uncategorized · 30 Jul 2023

Market Research for Money Management Topic

Market Research for Money Management Topic Do you want to learn to manage money to save you from many disasters? Many face many issues from the mismanagement of…

Vathani Ariyam 4 min
Consulting services in the UAE · 21 Jul 2023

Firm Formation Uae 7 Emirates, 30 Free Zones

The Supreme Council, made up of every emirate Sheikhs, is the highest political decision-making body within the country https://lemarko.com/2024/09/18/guide-to-work-permits-and-visas-within-the-gulf/. Although each Emirate retains a thought-about political, economic and…

Vathani Ariyam 4 min
Uncategorized · 16 Jul 2023

How does marketing contribute to establishing customer relationships?

How does marketing contribute to establishing customer relationships? First, if there is no marketing, there is no business; it becomes a hobby. I hope that you understand how…

Vathani Ariyam 4 min
Uncategorized · 14 Jul 2023

Market Research for Bookkeeping Business.

Market Research  for Bookkeeping Business.  I worked as an accountant for a long time and want to create an online course, “How to start a bookkeeping business”.  I…

Vathani Ariyam 4 min
Uncategorized · 30 Jun 2023

Market Research

Help needed, I plan to update my online course on side hustles for individuals to make extra income. I am seeking 20 individuals to participate in a brief…

Vathani Ariyam 4 min
Uncategorized · 25 Jun 2023

How do you establish yourself as an expert?

How do you establish yourself as an expert? When you run your business, the first thing is to create trust in your work so that your client will…

Vathani Ariyam 4 min
Uncategorized · 19 Jun 2023

Know your business before you start with a few simple processes.

Know your business before you start with a few simple processes. 5 Ways to Succeed • Select the one that you must believe in • Use your skills…

Vathani Ariyam 4 min
Uncategorized · 14 Jun 2023

Signs of a Sinking Business

Signs of a Sinking Business Are you worried about your company thinking that you might lose it? More than 50% of companies want to close or merge with…

Vathani Ariyam 4 min
Uncategorized · 27 May 2023

What are the pre-launch marketing strategies?

How to pre-sell your work? Wouldn’t it be great if people bought your product before it existed? What motivates you to do more complex work than ever to…

Vathani Ariyam 4 min
Uncategorized · 21 May 2023

How to maintain a healthy work-life balance?

How to maintain a healthy work-life balance?  Let me look at you as a sole trader and see how you can maintain a healthy work-life balance, which is…

Vathani Ariyam 4 min