Business advice & writing since 2015

Notes from thirty-five years
in business.

Short, honest essays on running a business, surviving early years, raising prices, hiring people, and protecting your peace of mind. Written by Vathani Ariyam, updated weekly.

Editor's pick
Business Advice · 14 May 2026

Why I built SAT Business Academy — and what I want it to be.

The longer essay this month: my path from full-time accounting into teaching, the mistakes I made along the way, and what I'm trying to leave behind for the founders coming up after me.

Vathani Ariyam Founder · 35+ years
8 min read
Read the article
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Blog
Blog · 14 Jun 2021

What stops you from accomplishing dreams?

What stops you from accomplishing dreams? As human beings, we all have dreams, but most of us have pleasant dreams and stop there without action. That may be…

Vathani Ariyam 4 min
Blog
Blog · 09 Jun 2021

How to promote products using affiliates?

How to promote products using affiliates? It is an associate program where the merchant website pays the affiliate website when the affiliate links added to the merchants’ website—the…

Vathani Ariyam 4 min
Blog
Blog · 07 Jun 2021

What are the things that make you smarter?

What are the things that make you smarter? I am going to write in this article to show how you can be more intelligent and the things that…

Vathani Ariyam 4 min